The Coming Inevitable Irrelevance of Facebook

Mazzini it kinda sounds like you and ES don't quite get what's goin on. I don't use Facebook Notes. News goes to our various websites and views go to our blogs. Normally they feed Facebook. Both our profiles and our fanpages. THRU the fb notes feature. But we never actually USE Notes. Why would we? Its not our real estate as one of u insightfully pointed out. But Fb is now dismantling this system. Forcing everyone to do one of either two things: add content directly to Facebook (which is what they are requesting/suggesting we do)... OR copying and pasting our website and blog links onto our Facebook pages and profiles every single day.
Theyre trying to get people and companies to spend more time on Fb specifically and directly rather than just "feeding" facebook from our own real estate. Dig? The problem is that people are just too busy for that. Small to large companies even busier. No one (person or company) is going to sacrifice their own website or blog to dedicate more time to "work Facebook".
The truth is that the visionaries and early adapters are already migrating to Twitter like birds to the South in Winter and using Sensable to automate facebook content on a weekly basis, rendering facebook even less "real logged in time." (This comment will post 14 hours after I actually wrote it. But no one will ever know that.) Only what Godin calls "the Laggards" who are always the last to adopt new tech and are still new to Fb are excited about it and attempting to "work it". Good place to advertise, gain brand exposure and fans in order to steer those people to your own real estate. For sure. For now.
Just as rickipedia said, They got too greedy. Homogenized. Boxed inside their own shell. For some dumb reason they cant seem to see outside their own windows anymore. Monopolized as rickipedia says.
The moment they did away with boxes and tabs and that open architecture and friendliness to third party apps was the signal that they were on their way out and towards irrelevance. Like MySpace they'll stick around for awhile. Well funded and plenty of capital. So they'll keep trying to stick their heads in our fridges to see what weve got to eat; but they're relevance is shrinking. Twitter is making sure of that.
In addition, as they INCREASE their demands on users, forcing users to post content directly in rather than "feeding", and trying to get inside our mobile devices and cell phones, and email us all the time with their silly notifications, the public is entering an information overload phase and the pushback is frightening the hell out of the Zuckster.
I can't quite yet tell you EXACTLY what's going to happen or what it's going to look like, but what I'm feeling is that it will have something to do with YouTube meets Twitter meets Wordpress meets Google+ and Gmail. Especially if Google and Wordpress maintain thier open ended architecture, and Twitter continues to allow users to use various third party apps to access the service they provide. And all of this happened really fast. Literally within weeks. Why? Because people want freedom. They only want to "Occupy" where they're not allowed to. Now that's funny. But unfortunately for Facebook it's entirely true.
But hey, stay tuned because this all may change and be very five minutes ago by the time we wake up tomorrow. But to hammer the final death nail in the Fb coffin, we won't hear about this change on Facebook. We'll learn about it on Twitter. So see ya there manana. Ciao for now. Ambassador out.